With the recent sold-out launch of Pipeline Profits (at price tage close to $2,000 for only 500 customers), there was a renewed interest in the power of Co-Registration.

The creators of Pipeline Profits has created a series of videos that gives you an idea of how powerful co-registration can be in building your list (and your sales) IF YOU DO IT RIGHT.  Do it wrongly and you could end up losing money and getting loads of SPAM complains.

Before I give you my thoughts, review through the five excellent videos below:

Video One “Breaking The Rules”

Video Two “Coreg Primer”

Video Three “Success Formulas”

Video Four “Choosing The Right Brokers”

Video Five - The Finale “Blueprint For Success”

Below is a promotion done by Michael Cheney on this launch.  Check this out to see how marketers are using videos to do their promotions (an excellent traffic generation technique):

Ok, below are my thoughts on co-registration.

Firstly, this is not new.  Many marketers have been using this technique quietly to built up huge in last 4-5 years ago.

Co-registration is a technique in which you partnered with another marketers or broker to put your opt-in form on their websites.  You are then billed based on per leads.  The cost per lead ranges from $0.10 to $1 (or even more depending on the quality of the leads)

The most critical point that most marketers missed is WHAT YOU DO AFTER YOU GET THE LEADS.  At the minimum, you need to do the following immediately.

• Introduce yourself and how they got onto your list
• Give them some incentives first to read on
• Present your offer
• Give them more incentives to stay on
• Present your offer
• Give them more … ok you get the idea …

The main idea is that you need to warm up the list IMMEDIATELY.  You must have the following 5 components ready-to-go upon signup:

• Find a good co-reg broker 
• Write your ads to put on the co-registration website. Pre-qualify your leads.
• Setup your autoresponder series
• Make sure your sales page is converting to sales (test this with Pay-per-click traffic first … it’s a lot cheaper if you do it right)
• Set up your backend sales funnel.  Click Here for Explosive Marketing Tips That Works

However, many web hosts and autoresponder services do specifically prohibit you from using co-reg leads or even importing your own database into their systems.  One example that I know of is Aweber (which I use).  This is needed to protect their customers on the same servers.

The following are pointers I got from the videos above to ensure you have have good quality leads.

• Inform your co-reg broker that the offer to join your mailing list is NOT pre-checked.
• Make sure that the leads are not offer bonuses to join your list.
• Check that the list are fresh and not re-cycled

Look, … before you start using this technique, please be warn that you may loose BIG money if you do it wrongly. You could also be getting numerous SPAM complaints.

Honestly, if you want to use Co-Registration to grow your list and increase your sales, I don’t recommend you do it without some earnest training and learning about the subject.

I’m not an expert on this topic.  It is something that I am still learning about.

But there’s a guy out there whom I consider to be the best trainer on Co-Registration and his name is Edward Thorpe.  He’s written what’s called the Co-Registration-Secrets List Building Package.  For a price tag of only $49, I find the information packed really useful.

For advanced secrets on how to profit from this powerful technique (correctly), check out Edward’s course now.  You can thank me later.

To Your Success,
Keith Choy
The Regular Internet Guy

Related Resources:

• Co-Registration Secrets List Building Revealed 
• Explosive Marketing Tips
• Recommended Autoresponder service
• Have Your Own eCourse written for you
• Sales Page Generator that works

Tag: co-registration, internet marketing

In my previous post ClickBank Latest Update For Internet Marketers, I shared that ClickBank is upgrading their website.

In the past 1 month, it has split-tested its order form page.  This is the page that your potential customers will see when they click to order your product.

I liked most of the changes.  However, the most recent ones which I noticed this morning was the inclusion of a box on the right hand-side of the order form.  That box looks like the one shown on the right now. ===>

By itself, it should be no concern (in fact I welcome this).

However, LOOK closely at the second section in that box.

It specifically mentioned that the 100% money back guarantee last for 8 weeks.  If your sales page conflicts with this, now is the time to change it.  I know some marketers put up a 30 days money-back guarantee but that would confuse your customers.

…A confused mind = no sales…

By the way, ClickBank policy did state this clearly.  I extracted it below:

1. What is ClickBank’s return policy?

ClickBank will, at its option, replace or repair any defective product within 8 weeks from the date of purchase. After 8 weeks all sales are final.

2. Do any ClickBank products have a different return policy?

Our publishers are not permitted to make any guarantee that conflicts with our return policy. However, we have an enormous inventory of products and it can be difficult to monitor all of them all the time. If you find a product with any warranty that conflicts with our return policy, please bring it to our attention so that we can take corrective action.

If you already in-sync with their policy, then no worries. 

In the meantime, watch out for other changes coming up from ClickBank.  Personally, I am waiting for their recurrent billing functions (for membership sites) which they mention is coming in the pipeline.

To Your Success,
Keith Choy
The Regular Internet Guy

Related Resources:

• Signup for Free ClickBank account
• ClickBank Latest Update For Internet Marketers
• ClickBank Policy
• PayDotCom - alternatives to ClickBank

Tag: clickbank, internet marketing

The lesson that I learnt in Episode 13 of “The Apprentice (Season 5)” is …

Always give your customers what they want.

In this episode, each team was to design four new uniforms for Embassy Suites hotels: front desk, breakfast cook, suite keeper, and bellman. Embassy Suites employees would vote on the best new line at a fashion show.

1. “Gold Rush” did the following right this round:

This task involves designing an end product that the customers will actually wear during their work.  Gold Rush understands this.

They interview a handful of the users and decided to IMPROVE on the existing uniforms (eg. adding holes at the armpit area to have better air circulation for the cooks, adding in extra pockets for the bell-boy)

This move paid off.  They gave the customers what they wanted.

Lesson at this point: For your own niche market, ask what the prospect wants (through survey or feedback forms) BEFORE you create your product.  This will ensure a much higher chance of success.  Many a times, marketers get this wrong by creating the product first and then try to create the market.

1. “Synergy” did the following wrong this round:

They try to be different and added in new design such as different colours and cuttings for the customers.

The customers found the design impractical and does not meet their needs.

Lesson at this point: Not knowing the customers’ requirement kills their chance of success in this task.  They should have find out what the market wants before they created the product.

At the end of this round, “Gold Rush” won.

The results after this episode was “Gold Rush” - 5 and “Synergy” - 8

Above are the main lesson that I noted in this episode that is relevant to Marketers and Infopreneurs. Tuned in next week for my review of the next episode.

You can check out the pictures from this official site.

Related postings:

• My Compilation “The Apprentice” Lessons
• Lesson 1 - Creating Successful Buzz
• Lesson 2 - Location, Location, Location
• Lesson 3 - Have A Theme And A Plan B
• Lesson 4 - Keep It Simple, Silly!
• Lesson 5 - Listen To Your Team And Your Customer
• Lesson 6 - Command Respect
• Lesson 7 - Be Decisive!
• Lesson 8 - Pricing
• Lesson 9 - Capture That Hot Market
• Lesson 10 - Generate Traffic And Upsell Like Crazy!
• Lesson 11 - Don’t Forget Your Sales Conversion Strategy
• Lesson 12 - Outsource carefully

To Your Success,
Keith Choy, WealthMountains.com
The Regular Internet Guy

Tag: the apprentice, market research

During the World Economic Forum on 27 Jan 07, Chad Hurley, co-founder of YouTube said that his wildly successful site will start sharing revenue with its millions of users.  Another similar news was released on the BBC News website.

This does not surprise me (and many others too).  This same revenue-sharing approach has been used by another video-sharing website at MetaCafe already.

This was one mechanism to draw in more visitors to YouTube site which gives them more opportunities to sell other advertisements / products (a thought which I mention in my previous post on “Google Buys into YouTube“)

I also view this as part of a Long Tail strategy to increasing their revenues by going into the niche (and extending their tail)  A smart move at that.

[Read my review of the thought-provoking book "The Long Tail" and see how the future of Business is going to be about Selling Less of More.]

So how does this apply to you?

Firstly, if you produce your own video, this is good news to you.  You can now not only have a wider reach to your market but also get to share in the revenue.  (hmmm … does this sounds like Adsense / Adwords?)

Secondly, if you runs a website where you post YouTube videos regularly, you may be able to get part of that revenue in future as well.  But don’t hold your breath as this may take some time to come.

So be on a lookout of what’s coming up in the next 1 year. 

To Your Success,
Keith Choy
The Regular Internet Guy

Related Resources:

• The Long Tail Strategy
• YouTube announcement at World Economic Forum
• YouTube announcment on BBC News website
• Google Buys into YouTube

See an example of MetaCafe Videos below (which is changed weekly automatically):

Tag: marketing, youtube, long tail